If you are having difficulty viewing this email or have Microsoft Outlook 2007 please click here.

Dear John,

The internet is now an integral part of our lives. As more people use the internet to find information on products and services or purchase online, it has become essential that a company has online visibility. To help you to keep up to date, the following are a few important points on the latest advances, trends and statistics in Online Marketing.

Kind Regards,
Sara Woulfe
swoulfe@continuum.ie

Irish Internet Users Online Search Behaviour

We Use Search Engines ALOT!
Search engines are a major part of Irish users internet usage. According to Amararch consulting nearly 50% of Irish internet users use a search engine every day, 74% use them several times a week and 93% use a search engine at least once a month.

Google is Our Favourite!
It is not surprising then that Google.ie is currently the most visited web site in Ireland followed by yahoo.com in third position (Alexa.com).

10 Benefits of Implementing Search Engine Optimisation

80% of net users rely on search engines & directories as their preferred method for locating web sites (GVU 10th User Survey).

More than double the amount of internet users recognise the top 3 listings for search engines compared to being able to recognise the top companies using banner advertisements (NPD Group).

80% of people do not look past the first 10 results (Amarach Consulting).

Two thirds of Online Marketers believe that SEO is the single most important activity for generating traffic to a web site (Direct Marketing Association).

76% of Irish Internet Users use a search engine either every day or several times a week (Amarach Consulting).

Better ROI than advertising on TV, Radio, Direct Mail, Print or Trade Shows (Jupiter Media)

92% of users making a purchase on the net, use a search engine to find the relevant web site (NPD Group).

Spending on SEO in Ireland is planned to increase by two thirds in 2008 (Amarach Consulting).

Internet users trust the results they obtain through search engines.

SEO is a cost effective way of reaching valuable, motivated and ready to purchase customers.

About Continuum Online Marketing

Continuum Online Marketing is the specialist Internet marketing division of the award winning web design and development company Continuum Technologies. At Continuum Online Marketing our goal is simply;

"To work in partnership with our clients to harness the internet and associated media to further develop our customers business and to exploit the efficiencies of web based technologies"

For more information on the search engine marketing services we offer and to see how we can help you achieve your internet marketing ambition, please call +353 1 855 8860 or email info@continuumonlinemarketing.ie

Read Our Articles On
Link to Articles

To be removed from our mailing list, please click here
To forward this email to a friend or colleague, please click here